Coolnomics®
Business School
Learn how to build businesses that resonate.
The Coolnomics® Business School teaches innovative, ambitious leaders how to design strategy, brand, product and systems that are culturally relevant, emotionally intelligent and commercially robust.
This is MBA-level thinking, delivered with clarity, edge and originality.
For founders, creatives, strategists and curious professionals leading the businesses the world needs.
What You’ll Learn
At the School, you’ll learn how to:
Business Strategy
Build and refine clear, robust business strategy that works
Creative Direction
Develop products and services that people want and value
Brand Building
Create brands with cultural relevance and emotional resonance
Tech & Operations
Align design, operations and technology activities with your commercial goals
Economic Philosophy
Use economic philosophy as a tool for smarter, future-facing leadership
Explore our Programs
Free Masterclass
How to Have Cool Ideas That Make Money
An introduction to Coolnomics® thinking. Learn how to generate culturally relevant ideas with real commercial potential.
Self-Led Business Strategy Course
Build Your SuperStrategy
A 5-module learning sprint building your own business strategy. Hands-on and binge-able, for founders, creatives and CEOs.
8 Week Strategy Program
1:1 Business Accelerator
Over 8 weeks sessions, I’ll help you build your SuperStrategy - across product, brand, commercials and operations.
Bring your idea to life in a resonant, practical business strategy.
What Makes This School Different?
Culturally Intelligent
We teach you how to read the zeitgeist and move with it
Commercially Grounded
We know how to turn ideas into businesses
Emotionally Literate
Because feelings drive money and markets
Designed for Now
Practical, cutting-edge business tools you’ll use ongoing
Built by an Award-Winning Business Strategist
Not just a teacher, a practitioner
About Your Teacher
Robyn Wilson MBA is an award-winning strategist and creative director who has built brand and business strategies for global companies, cultural institutions and early-stage startups.
She’s also designed raves for Ministry of Sound and helped hundreds of businesses build what resonates.
As the founder of Coolnomics®, Robyn is on a mission to inspire, teach and collaborate with the next generation of ambitious business leaders.
WE'VE WORKED WITH
WE'VE WORKED WITH